The client fell in love with the quality of our flaxen paper samples but wanted something one of a kind. We were so delighted to be a part of this project: a perfect mix of Designer Claret's papers, Peeli Printing's vinyls, KYEO's talents and Marsarella and Jones' visions.
With the new Massarella & Jones salon to open in just a few months, a site visit was made to start the transformation:
Perfectly pink window cling vinyls were installed; a screen for the busyness behind the scenes as the old floors were pulled up and paint pots cracked open. “THE BOYS ARE BACK IN TOWN” stretching over the double drop decals to alert Leamington locals of this exciting new opening. The perfect adhesive-free privacy solution.
We instantly loved the wallpaper patterns sent over designed by KYEO. We knew this beautifully illustrated design would make for a perfect custom paper. We popped the pattern into our metre wide format and pressed print. Our non-woven flaxen worked wonderfully with the artwork, almost as if it was drawn straight onto the paper. We couldn’t wait to see it hung by the talented Scott Ingram. He worked wallpaper magic: creating yet another perfect powder room. Stunning sneaks of pattern break through the forest green woodwork throughout the salon.
With the pattern size determined, we could put together the matching window decals to carry the design through the interior of the salon to the exterior. Our ‘Ultra-Window’ material gives a beautiful colour to the glass whilst allowing the sun to shine through. A wave for floral rose-tinted glass carries clients to the salon door.
The CAD cut opening hours were carefully weeded and applied to the door window. White backed material allows for reverse printed to be installed inside for long lasting graphics. A drop out frosted vinyl situated above, displaying number 42 for Clarendon Street.
CAD cut acrylic lettering finishes off the shop front. Locators stand off the sleek gloss letters in their font of choice designed by KYEO. “Thank you so much! It’s completely transformed the space we absolutely love it!”